Logo Swap

This concept is pretty amusing if you ask me.

This is an ongoing project by Graham Smith showing what would happen if popular companies and competitors swapped logos. Very nice! Visit his site for many more.

Companies Swapped Logos

McDonalds and Burger King

McDonalds and Burger King

YouTube and Vimeo

YouTube and Vimeo

Ferrari and Ford

Ferrari and Ford

FedEx and UPS

FedEx and UPS

Google and Yahoo!

Google and Yahoo

Nikon and Canon

Nikon and Canon

Audi and BMW

Audi and BMW

Visa and Mastercard

Visa and Mastercard

Netflix and Hulu

Netflix and Hulu

Reddit and Digg

Reddit and Digg

Pizza Hut and Dominos

Pizza Hut and Dominos

Skype and Google Talk

Skype and Google Talk

Best Buy and Walmart

Best Buy and Walmart

iPhone and Android

iPhone and Android

Nike and Puma

Nike and Puma

Facebook and Twitter

Facebook and Twitter

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2 thoughts on “Logo Swap

  1. The powers of association are so strong that the brain automatically veers towards the original match!

    It would be interesting if someone conducted an experiment, where they showed a quick motion picture run of these modified logos (mix-n-matched), and asked people to identify what they saw. I suspect most would identify the original companies.

    Thank you for sharing an interesting read, Megan!

    PS: Apologies for the sporadic responses. I have been facing some trouble logging into WordPress consistently. The problem has been persisting for months with no apparent solution. 😦
    I’ll catch up on your interim readings soon.

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